From zero to one

We build software and help startups grow with sales, marketing, and management expertise.

What we do

Software

Full-stack development from idea to production-ready product.

Sales

Go-to-market strategies and sales processes that convert.

Marketing

Growth-focused marketing to reach the right audience.

Management

Operational leadership to keep teams aligned and shipping.

Our products

The social platform for diving

Beluga connects divers, instructors, and dive centers in one place. Divers discover sites, follow professionals, and book trips. Instructors build their reputation and stay connected with students. Dive centers sell courses, manage digital forms with eIDAS-compliant e-signatures, and engage customers directly.

Feed, profiles, and social features built for the dive world
Photo management for underwater photographers
Conservation partnership with SWOT for marine citizen science

Symbios Connected Ecosystem Community

A branded community app built for Halcyon Dive Systems. It connects their Symbios dive computers to a social ecosystem where technical divers sync dive data, manage firmware and gas libraries, and engage with dealers and fellow divers.

Bluetooth integration with Symbios dive computers
Dealer and diver profiles with equipment showcase
In-app support chat with admin dashboard

About

ESPS is led by Emilio Maciel — entrepreneur, electronics engineer, and software developer since a young age. Stanford GSB Sloan Fellow (2020). Former consultant at McKinsey & Co., founder of Groupon in Brazil and China, and of Gympass in France.